Okay, so iTunes might be the most successful music downloading service, but they probably aren't making as many sales as they could be. Right now, there's isn't any real reason, for most people, to buy music instead of just downloading it from a P2P network. What Apple needs to do is offer something that say, Limewire, cannot. For instance, they could incorporate a way for the all songs downloaded from iTunes to have the lyrical text embedded within the file. Then once it was loaded on the iPod, it could have the ability to scroll the lyrics across, along with the music, karaoke style.
Now you might just be thinking, "Well those files would just get on the P2P networks anyway, and people wouldn't buy them," but you'd be wrong. The lyrics would be digitally embedded into the file, similarly to the way DRM is. Then, if the file were to be ripped to an MP3, along with losing the DRM, the lyrics would be lost also, since it wouldn't be audible data.
If Apple were simply to implement these into iTunes and the iPod, it would give a reason for people to actually buy their music, other than the whole legal thing.
