Georgia Pacific has an eBay auction running right now where you can bid to get a visit from the Brawny Man. There's also some mention of a years supply of paper towels, but my guess is that you ladies out there are more interested in getting to spend a day with that flannelled fellow... and maybe having him whip the men in your life into shape.
I don't know why I forgot to mention this earlier when I first heard about it. There's only a day left in the auction now and someone has already bid $935.
In other Brawny news, the 8th episode finally went up last Monday! If you missed it, make sure to check it out. The boys have evolved into sensitive (though perhaps over-emotional) gentlemen. They currently have a vote running where you can pick the most improved camper, and I get the impression there will be something else happening once the voting process is finished.. not sure though.