A couple weeks ago, one of the paste-up tables here at work was filled with hundreds of t-shirts. They were mostly identical, except that each one had a slightly different stencil on it, and some had the bottoms removed or a hole punched in them. I've been curious what they were doing.
It turns out that they were making a stop-motion, flipbook-style commercial for Erberts and Gerberts. Each frame of the video is on a seperate t-shirt, and the model wore each t-shirt successively, filmed by a normal mini-dv camera. When the video is digitally sped up, you get a nifty animation.
The folks who were working on this were cool enough to film the whole process of making the video. You can see the production process and maybe spend a weekend making a stop motion video of your own.
In the 80s, the Partnership for a Drugfree America launched a large-scale anti-drug campaign called This is Your Brain on Drugs. The campaign included several public service announcements, which are quite memorable to many 20- and 30-somethings to this day.
The PSA that's quoted most often is the "I Learned it by Watching You" PSA where a father finds his son's drugs and confronts him. The father demands to know where his son was taught how to do the stuff, and thus the line "I learned it by watching you."
The "fried egg" TV message "This is your brain. This is drugs. This is your brain on drugs. Any questions?" was widely televised and strived to change society's perceptions on drugs.
In the mid-1980s, attitudes regarding drug use evolved from “acceptable and harmless” to “addictive and dangerous.” In 1987, the “Fried Egg” TV message exploded into popular culture to catalyze a developing social perception, and reinforce the new belief that drugs were a growing problem in our country.
The PSA which featured young actress Rachel Leigh Cook took a hard look not only at the effects of heroine on the user, but also the effects of heroine on your family and friends. (You can view the PSA here.)
We don't see PSAs like these anymore. This campaign certainly is a flashback to the past.
This classic Jell-o commercial is chock-full of Asian stereotypes. The only things they missed were karate chops and samurai swords. Shame on you Jell-o.
I was just reading Mel's Nintendo wedding cake post and didn't get the cereal reference. Turns out I totally missed out on a fantastic example of 80's video game cross marketing.
The Nintendo Cereal System brings your favorite Super Mario and Zelda characters to your breakfast table. Good for a before-school power-up, or just a quick paused-game snack to keep your blood sugar up.
Here is a Korean Sunkist commercial where this woman manipulates peoples' movements with her Sunkist bottle.
There isn't anything too special about this commercial besides the fact that she does a funny stripper dance at the end of the commercial. Come on, lady. Keep it clean for the kids.