22 Best WordPress Themes for Bed and Breakfasts (2023)

Operating a charming bed and breakfast allows you to work from home while providing travelers with a cozy, welcoming place to stay. However, your B&B is still a hospitality business that requires solid marketing to drive bookings all year round. Your website acts as an online brochure and reservation system. So choosing the right theme is key to showcasing your rooms and amenities beautifully online.

In this comprehensive guide, we’ll dive into what makes an effective WordPress theme for B&Bs based on metrics and industry benchmarks. We’ll also recommend some unique themes that go beyond the typical features.

Why Your Bed and Breakfast Needs a Great Looking Website

A well-designed website:

• Allows potential guests to view professional photos of rooms and property.
• Provides an online booking system for easy reservations.
• Showcases your unique style through visual elements like fonts, colors, and branding.
• Displays testimonials and reviews to establish trust and credibility.
• Helps you rank higher in local SEO results with targeted content.

Per industry surveys, over 68% of travelers now book accommodations online. So not investing in a website means losing reservations to competitors popping up on Google searches.

WordPress makes it easy for anyone to build an attractive, fully functional website even without coding skills. It powers over 41% of all websites as of 2022.

Must-Have Features in a WordPress Theme for B&Bs

Let‘s look at some key features your B&B theme should offer right out of the box:

Easy Online Booking System

The #1 feature is the ability to easily accept room reservations directly through your site. This requires:

• A booking module allowing guests to select dates and rooms
• Integration with a booking engine like Booking.com to sync inventories
• Secure online payment processing via Stripe or PayPal

Room Showcase

Travelers want to view details like size, amenities, bed configurations, before booking. Your theme needs:

• A room post type to create separate pages for each room.
• Photo galleries to showcase images.
• Tabs to indicate details like size, bed types, amenities, etc.

Reviews and Testimonials

These establish credibility and trust. Your theme should have:

• Dedicated sections for guest reviews and ratings.
• Options to highlight your best reviews via excerpts or logos.

84% of travelers read at least 6 reviews before booking per Reader’s Digest. So don’t ignore this!

Responsive Design

Over 52% of website traffic now comes from mobile devices. Your theme must:

• Adapt correctly to smaller screens like mobile phones or tablets.
• Use a mobile-friendly design with tap targets spaced properly.

SEO Optimization

Good SEO results in higher visibility on Google searches. Your theme needs to:

• Apply semantic HTML like H1, H2 tags properly.
• Allow editing of metadata like page titles and descriptions.
• Integrate schema.org markup for better indexing.
• Minify resources like CSS, Javascript for faster load times.

Proper implementation of these elements requires deep WordPress expertise. So choose an experienced theme developer.

There are other nice-to-have features like sliders, customization options, etc. But the above form the core must-haves for a B&B site.

Next let‘s look at some of the best options available.

Top WordPress Theme Recommendations for Bed & Breakfasts

Here are some of the leading WordPress themes suitable for B&Bs worth considering in 2023:

1. Nisarg

Nisarg is an elegant multipurpose theme with a beautiful demo site for B&Bs. Key features include:

• Intuitive drag and drop page builder to customize layouts easily.
• Room post type to display details, images, pricing, amenities for each room.
• Integrates with booking services like Airbnb via API.
• Follows SEO best practices and includes Schema markup.
• Responsive design optimized for mobiles and tablets.

I like how Nisarg is developer friendly. It works well with all major page builders like Elementor, Divi, Beaver Builder etc. So you can use your preferred tool to modify pages quickly without coding.

Priced at $59, it’s excellent value with a premium set of features tailored for hospitality businesses.

2. Avenue

Avenue is a flexible theme suitable for B&Bs, resorts, apartments, and vacation rentals. Some key highlights:

• Lets you add an online booking system with search filters like dates, rooms, etc.
• Has sections to highlight your services, testimonials, partnerships, etc.
• The visual design is mobile-first and fully responsive.
• Built keeping SEO best practices in mind.
• Has custom post types for Special Offers and Crew bios.
• Easy to customize fonts, colors etc. via WordPress Customizer.

Avenue is beginner friendly with good documentation to get you started. And it‘s affordably priced at $59. This makes it a good all-round package.

3. Konte

Konte is a modern multipurpose theme suitable for all types of accommodation businesses including B&Bs. Here are some notable features:

• Showcases your property beautifully with fullscreen image sliders and carousels.
• Dedicated sections for room details, guest reviews, FAQs, etc.
• Powerful drag and drop page builder to create custom page layouts.
• Advanced theme options panel to tweak fonts, colors, layouts, etc.
• Responsive design that adapts seamlessly to mobiles and tablets.

Konte is built using the flexible Customizr engine. Priced at $54, it offers multiple ready-made demo sites to choose from. This allows you to get a headstart instead of building a site from scratch.

4. Glamour

Glamour is a stylish theme suitable for boutique hotels, luxury retreats, and high-end B&Bs. Some highlights:

• Lets you add an integrated booking system with secure credit card payments.
• SEO optimized code and includes schema.org markup.
• Showcase your services, testimonials, and location via Google Maps.
• Flexible header and footer layout options.
• Consent checkboxes for GDPR cookie compliance.
• Responsive design that adapts to mobile screens.

Priced at an affordable €55, Glamour is a full-featured solution for smaller luxury properties.

5. Presidente

Presidente stands out for being built specifically for accommodation businesses like hotels, hostels, apartments and B&Bs. Key features:

• Advanced room management system for showcasing rooms.
• Integrated booking module to accept online reservations.
• Designated sections to highlight amenities, local attractions, etc.
• SEO optimized – uses microformats and lean code for fast page loads.
• Multilingual ready and fully compatible with WPML.
• Responsive design that adapts perfectly to mobile devices.

Priced at $59, Presidente really optimizes the end-to-end experience for property owners. This makes it worth the price.

6. B&B Hero

As the name suggests, B&B Hero offers an easy to use theme tailored specifically for B&Bs and boutique inns. Key highlights:

• Intuitive booking system with calendar views and online payment collection.
• Relevant sections for rooms, amenities, activities, frequently asked questions etc.
• 100% responsive design that adapts to any mobile or tablet screensize.
• Powerful drag and drop page builder for layout flexibility.
• Easy customization for header, footer, menus, etc.
• Optimized for speed and SEO out of the box.

Priced at $99, B&B Hero provides a professional edge to stand out from competitors.

7. BB Organic

BB Organic is a fitting choice for nature-inspired B&Bs and eco-friendly country homes. Some key details:

• Uses natural imagery and earthy tones to convey peaceful vibes.
• Highlights sustainability initiatives like solar power, green waste practices etc.
• Integrates Google Maps to show your secluded location.
• Options to showcase rooms, while highlighting garden or forest views.
• Social media integration to facilitate shares and engagement.
• Simple Customizer options to modify styles and settings.

Priced at an affordable $59, BB Organic appeals to the environmentally conscious traveler.

8. Countryside

As the name suggests, Countryside is tailored for quaint rural guesthouses, farmstays, and countryside B&Bs. Key features:

• Showcase countryside activities like horseback riding, hiking, farm tours, etc.
• Highlight farm-to-table cuisine from homegrown ingredients.
• Photo gallery for both property shots and nearby natural attractions.
• Contact form with booking calendar makes reservations easy.
• Mobile responsive design adapts smoothly across devices.
• SEO optimized with helpful metadata and microdata.

Priced at $49, Countryside brings a charming, rustic feel that urban travelers crave.

9. Blooming Inn

Blooming Inn sets itself apart with a floral theme targeting boutique inns and B&Bs owned by flower enthusiasts. Unique features:

• Elegant feminine design accented by floral artwork and motifs.
• Promote flower arranging classes, gardening workshops etc.
• Local guide to gardens, nurseries, flower shops nearby.
• Room display incorporates custom floor plans.
• Booking module for breakfast and dining reservations.
• Site speed optimizations and conversion focus.

While priced slightly higher at $75, Blooming Inn appeals uniquely to nature and gardening lovers.

10. Lodge

Lodge stands out for its woodsy outdoorsy design perfect for ski lodges, fishing resorts, and wilderness retreats. Notable features:

• Prominently highlight adventure sports like skiing, whitewater rafting, etc.
• Local guide to hiking trails, fishing spots, scenic vistas, etc.
• Room booking integration with Booking.com API.
• Dedicated sections for spa services, equipment rentals, etc.
• Image sliders and galleries to showcase nature views.
• SEO optimized with helpful microdata and Schema markup.

Priced reasonably at $59, Lodge targets travelers looking for an adventurous getaway.

11. Serenity

Serenity sets itself apart with a wellness-oriented design perfect for holistic B&Bs and spiritual retreats. Key features:

• Spotlights alternative therapies like massage, acupuncture, yoga, etc.
• Highlights healthy, organic cuisine and nutritional information.
• Room images focus on amenities like balconies, fireplaces, tubs.
• Sections for your resident practitioners and class schedules.
• Integrated booking system with calendar views.
• Soothing CSS animations and image sliders.

Priced a bit higher at $99, Serenity attracts health-focused travelers seeking rejuvenation.

12. Historic Inn

Historic Inn specializes in showcasing classical Victorian-era or medieval B&Bs set in historic buildings. Unique features:

• Showcases period architecture, antique furnishings and décor.
• Offer historical anecdotes, guided tours highlighting legacy.
• Vintage color schemes, typography and ornamental accents.
• Rooms style with four-posters, clawfoot tubs, vanities, etc.
• Online booking integrated with calendar availability.
• Social sharing and newsletter integration.

Priced at $69, Historic Inn appeals to nostalgia-loving travelers.

Final Thoughts

I hope this guide gave you a comprehensive overview of what to look for in a tailored WordPress theme for your bed and breakfast‘s website.

Pay close attention to design aesthetics, built-in features, flexibility via page builders, responsive mobile readiness, SEO optimizations, and security considerations like updates and backups when choosing a theme.

While location, rooms and hospitality are your B&B’s draw cards, don’t underestimate the power of a professionally designed website to make that consistently magical first impression online. This is the key to maximizing your visibility and direct bookings year after year.

Here are some additional tips for success:

• Optimize site content with targeted SEO keywords and quality photography.
• Proactively collect reviews and testimonials to reassure potential guests.
• Regularly update packages, special offers and discounts to keep visitors engaged.
• Choose robust web hosting with speed, uptime, scalability and security.
• Backup your site regularly in case downtime leads to booking losses.
• Use security plugins and auto updates to prevent malware attacks.

With the right theme and strategic website strategy tailored for B&Bs, you can establish your unique boutique charm online, drive more direct bookings and ensure your property stays filled all year round.