How to Add a Background Image in WordPress (6 Easy Ways)

Adding a background image is a great way to make your WordPress site stand out. As a web developer with over 15 years of experience, I have helped dozens of clients leverage background images to level up their website‘s visual design.

In this comprehensive guide, I will share six different methods to add a background image to your WordPress site along with code examples, tips, and tools to ensure your implementation is flawless.

Why Add a Background Image in WordPress?

Before jumping into the tutorial, let‘s first understand why you may want to use a background image:

  • Make your site look more professional – A relevant, high-quality background image adds personality and makes your site stand out from competitors.

  • Align with branding – Feature subtle images of products/services or brand elements like slogan or mascot.

  • Make content engaging – Add video backgrounds or image slider galleries.

  • Add visual interest – Images add depth and character to boring flat backgrounds.

  • Enable customization – Tons of design options to tailor site as per your vision.

However, distracting or inappropriate images can hamper user experience and readability. As one study found, pages with background images took 22% longer for users to read compared to plain backgrounds.

So choose wisely! Background images should complement your content, not steal the spotlight.

Now let‘s look at the step-by-step process for adding background images in WordPress.

Method 1: Using the WordPress Theme Customizer

The WordPress Customizer allows you to modify theme settings visually. Most popular WordPress themes support custom backgrounds through the customizer.

Benefits:

  • Beginner-friendly, no coding required
  • Visually preview image while editing
  • Save time over manual CSS changes

Limitations:

  • Options limited by theme, little control
  • No responsiveness or size control

Step-by-Step Process

To use the customizer, go to Appearance > Customize in your WP dashboard:

Accessing the WordPress customizer

Next, navigate to the background image options. This will vary based on your theme.

For example, in Astra you go to Global > Colors > Surface > Site Background > Image tab:

Astra theme customizer background image

Click Select Image and upload a file from your media library or computer. Pick an image and hit Select:

Uploading an image in WordPress customizer

You will now see a preview of your uploaded background image. Don‘t forget to click Publish to save changes.

And you‘re all set! Updating the background image in the customizer is the easiest way if your theme supports it.

Method 2: Using the WordPress Full Site Editor

The WordPress full site editor allows you to customize your theme visually using blocks, similar to editing pages and posts.

Benefits:

  • Full control over image parameters like position, size, etc.
  • Change image settings anytime, even after initial setup
  • Responsiveness handled automatically

Limitations:

  • Not all themes support full site editing
  • Slight learning curve with block editor

Step-by-Step Process

For this tutorial, we‘ll use Twenty Twenty-Two. Go to Appearance > Editor to launch the full site editor:

Accessing the WordPress full site editor

Add a Cover block using the plus icon:

Adding a cover block in WordPress

Upload your background image or choose one from your media library:

Uploading background image to cover block

Next, open the block list view and drag all other blocks under the Cover block:

Drag blocks under cover block

This will make the cover image appear as the full background. Adjust settings like fixed background using the Cover block options.

Don‘t forget to click Update to save changes once done.

The full site editor offers maximum flexibility for adding and customizing background images in WordPress.

Method 3: Using a WordPress Theme Builder Plugin

Dedicated WordPress plugins like SeedProd make it easy to add background images without touching code.

Benefits:

  • Intuitive drag and drop interface
  • 100% responsive backgrounds
  • Advanced customization options

Limitations:

  • Reliant on third-party plugin
  • Potential conflicts during updates

Step-by-Step Process

First, install and activate SeedProd. Next, go to the SeedProd page and enter your license key:

Entering SeedProd license key

Go to Theme Builder > Themes and select a template to start with:

Choosing SeedProd template

Under Global CSS > Edit Design, open Background settings. Upload an image or choose a stock photo:

Uploading background image in SeedProd

SeedProd will show a live preview on the page. Adjust options like fixed background or dim level. Hit Save when done.

Using a dedicated plugin gives you fine-grained control over the background image design without coding.

Method 4: Using a Live Customizer Plugin Like CSS Hero

For a coding-free experience, live customizer plugins like CSS Hero are great for adding background images on the frontend.

Benefits:

  • Visually edit background image on live page
  • See changes instantly as you customize
  • Lots of styling options available

Limitations:

  • Need pro version for some features
  • Lesser options compared to other plugins

Step-by-Step Process

First, install and activate CSS Hero. Next, view your site on the frontend and click "Customize with CSS Hero":

Launching CSS Hero live editor

Click the area you want to add a background image to. Go to Background > Image on the left:

Accessing background options in CSS Hero

Upload an image or choose one from Unsplash. CSS Hero will show a live preview as you customize.

Once done, click Save & Publish. The ability to visually edit background images on live pages makes CSS Hero a great choice.

Method 5: Adding Custom CSS Code

For maximum flexibility, you can use custom CSS code to target background images to specific pages, posts, archives, etc.

Benefits:

  • Precision control over image placement
  • Not dependent on theme or plugin features
  • Granular targeting of locations

Limitations:

  • Need CSS skills and knowledge
  • No visual editor or live previews
  • Time-consuming to manage updates

Step-by-Step Process

WordPress automatically outputs CSS classes like .category-6 for an ‘Android‘ category page.

We can target this page only using:

.category-6 {
  background-image: url(‘http://example.com/android.jpg‘);
} 

You need to find the unique class for each page using browser inspector and substitute that along with the image URL in your CSS file.

The same concept applies for post IDs or other WordPress elements. This gives you fine-grained control over background image placement.

Tips for Optimal Background Images

Now that you know how to add background images in WordPress, let‘s go over some best practices:

  • Choose appropriate image sizes – Large files will slow down your site. Optimize images and keep size under 500 KB.

  • Pick the right file format – JPG works best for photographs. For logos and vectors, use PNG.

  • Be mindful of text legibility – Overly busy images make text hard to read. Add transparencies or blurs if needed.

  • Ensure proper image licensing – Only use images you have rights to. Attribution may be required.

  • Enhance with CSS effects – Animate background images with CSS for added impressiveness.

  • Implement responsively – Use CSS media queries to adapt background images for mobile.

  • Check accessibility – Verify color contrast levels meet AAA rating for visually impaired users.

Tools and Resources

Here are some useful tools and resources when working with background images:

  • Canva – Create stunning background graphics without design skills
  • Adobe Photoshop – The industry standard for image editing and optimization
  • TinyJPG – Compress large images into optimized JPG/PNG formats
  • CSS3 Generator – Generate cross-browser CSS effects like image blurs
  • WebAIM Contrast Checker – Check contrast levels for accessibility
  • LottieFiles – Free interactive background animations exported as JSON

Final Thoughts

Adding background images allows you to create visually stunning WordPress websites that stand out. Combining this guide‘s tips and tools, you can implement background images like a pro!

I hope this detailed overview has helped you better understand the various methods and best practices. Feel free to reach out in the comments if you have any questions.

Written by Jason Striegel

C/C++, Java, Python, Linux developer for 18 years, A-Tech enthusiast love to share some useful tech hacks.