How Much Do People Make on OnlyFans in 2023?

OnlyFans has become one of the most popular platforms for content creators to monetize their work and interact with fans. Launched in 2016, the site allows creators to charge subscribers a monthly fee for access to exclusive content. But how much money can you really make on OnlyFans?

The income potential on OnlyFans varies widely depending on the creator‘s niche, fanbase size, and marketing skills. While top earners rake in millions per month, the average OnlyFans creator makes much less. Here‘s a breakdown of OnlyFans earnings statistics and how creators make money on the platform.

Average OnlyFans Earnings per Month

According to OnlyFans, the average creator earns $180 per month from their subscribers. However, most OnlyFans creators fall below that threshold. A study by XSRUS found that the median monthly earnings on OnlyFans is only $145.

Only the top 1% of creators earn over $3,500 per month. The top 10% earn around $1,000 per month. To be in the top 1-10% on OnlyFans, you need at least 100 subscribers paying $10 each. Most creators have far fewer subscribers and struggle to get by.

How Much Top Creators Earn on OnlyFans

While the average OnlyFans income is low, some creators earn life-changing money on the platform. Top earners like Blac Chyna, Bella Thorne, and Cardi B have earned millions from OnlyFans in short periods:

  • Blac Chyna – $20 million (highest-earning creator)
  • Bella Thorne – $11 million
  • Cardi B – $9.34 million
  • Tyga – $7 million (highest-earning male creator)
  • Mia Khalifa – $6.4 million
  • Erica Mena – $4.49 million
  • Pia Mia – $2.2 million
  • Safaree Samuels – $2 million
  • Megan Barton Hanson – $1 million+
  • Jem Wolfie – $1 million+

However, these high earners were already famous with massive social media followings before joining OnlyFans. Their pre-existing fame allowed them to charge high subscription fees and earn huge tips.

For example, Bella Thorne earned $1 million on OnlyFans in her first 24 hours by charging $200 for pay-per-view content. But she already had 24 million Instagram followers at the time. Celebrities with large fanbases have much higher earning potential on OnlyFans right out the gate.

How Much OnlyFans Takes From Creators

OnlyFans takes a 20% commission from creator earnings, including tips. The platform also charges processing fees for payments and refunds.

After the 20% OnlyFans fee, here‘s how much creators receive per $100 earned on the platform:

  • Subscription revenue: $80
  • Tips: $80
  • PPV content: $77
  • Product sales: $80

OnlyFans deposits earnings directly into creators‘ connected payment accounts weekly. Creators must pay income tax on their OnlyFans earnings.

5 Ways to Make Money on OnlyFans

There are several money-making options available to OnlyFans creators:

1. Subscriptions

Subscriptions are the main source of revenue for most OnlyFans creators. Fans pay a monthly fee (set by the creator, usually $5-$20) to view exclusive content. Top earners charge up to $50 per month.

To boost monthly income, creators need to grow their subscriber count. Promoting an OnlyFans page across social media platforms is crucial for gaining subscribers.

2. Paid Content

Creators can monetize content that isn‘t included in a subscriber‘s monthly fee by offering pay-per-view (PPV) content. For example, creators may charge $5 to $50 for nude photos and videos that aren‘t available to non-paying subscribers.

PPV content provides another revenue stream beyond subscriptions. However, some subscribers don‘t like being "paywalled" for extra content.

3. Tips

Fans can send tips to creators for the content they post. Creators get an 80% payout on all tips received after OnlyFans‘ cut.

Loyal subscribers often tip generously. Top creators make thousands in tips every month. Turning subscribers into loyal "fans" is key for earning regular tips.

4. Messaging

For an additional fee, fans can send direct messages to creators through OnlyFans. Messaging is a way to develop closer relationships with subscribers and make more sales.

5. Selling Custom Content

Through direct messaging, creators can sell personalized photos, videos, and other content requested by subscribers. This content is created exclusively for the paying customer.

Custom content offers great earning potential for models, adult performers, and anyone willing to cater directly to subscribers‘ requests.

Promoting Your OnlyFans Page

Gaining subscribers and earnings on OnlyFans requires consistent self-promotion across social media. Here are some top tips for promoting your OnlyFans page:

  • Leverage existing followers – Promote your page to current social media followers who may be willing to pay for exclusive content.

  • Utilize hashtags – Use relevant OnlyFans hashtags like #onlyfansgirl, #onlyfanspromo, #onlyfanssubscription, etc. to reach a wider audience.

  • Post teasers – Share short, censored teasers from your OnlyFans content to attract new subscribers.

  • Engage with followers – Respond to DMs, comments, etc. to build rapport and convert followers to subscribers.

  • Collaborate with other creators – Do shoutout exchanges and crossed promotions with similar OnlyFans creators to tap into each other‘s follower base.

  • Offer limited-time discounts – Run special deals and free trial periods to incentivize new subscribers.

Consistently creating engaging content and promoting across social platforms is essential for building a steady income on OnlyFans.

Is OnlyFans Worth It for Creators?

OnlyFans can provide a lucrative income stream for creators who are able to build a large, paid subscriber base. It provides a platform to monetize content without relying on advertiser revenue or brand deals.

However, OnlyFans involves a major time investment in frequently creating content and promoting your page. It may not be worth it for creators who struggle to gain paying subscribers.

Succeeding on OnlyFans requires social media and marketing skills—simply creating an account won‘t guarantee income. Creators need to set subscription prices strategically and nurture their audience to maximize earnings.

For those willing to put in the work of building a subscriber base and skillfully monetizing content, OnlyFans provides an opportunity to earn a potentially significant income. But it is by no means a guaranteed money-maker for the average creator.


While OnlyFans creators have the potential to earn millions per month, the reality for most is much more modest. The average OnlyFans creator earns just around $180 per month—putting most in the bottom 90% of earners.

Top creators like Blac Chyna and Bella Thorne earning over $1 million per month are extreme outliers. Their pre-existing fame gave them a huge advantage on OnlyFans right away.

Building a steady OnlyFans income requires consistent promotion across social media, high-quality content, strategically priced subscriptions and extras, and developing relationships with subscribers.

For the right type of creator who puts in the persistence and effort, OnlyFans provides a monetization opportunity beyond traditional social platforms. But quick, easy money is far from guaranteed.

Written by Jason Striegel

C/C++, Java, Python, Linux developer for 18 years, A-Tech enthusiast love to share some useful tech hacks.