How Many People Use Fansly in 2024? The Full Scoop on User Statistics
Hey friend! Have you heard about Fansly, the fast-growing platform where creators offer exclusive adult content to paying subscribers? If not, you’re in for a treat because we’re going to dive into all the juicy details about Fansly’s users, creators, revenue growth and more.
Let’s start with the key question – how many people actually use Fansly?
The Short Answer: Fansly Has Over 130 Million Users
Yup, Fansly already has over 130 million active users even though it launched just a couple years ago in 2020.
To put that into perspective, OnlyFans has around 150 million registered users. So Fansly has nearly caught up to OnlyFans’ user base in a fraction of the time.
Not too shabby! Fansly owes its rapid growth to over 2 million creators now sharing exclusive content on the platform.
So every day, thousands of new subscribers are joining Fansly to get their fix of sexy, NSFW content from their favorite creators. Specifically, around 4,000 new users join Fansly every single hour.
That’s some rapid growth!
Now let’s dive deeper into more Fansly user statistics and fun facts…
Fansly’s Monthly Website Traffic is Exploding
According to analytics firm SimilarWeb, Fansly.com received over 28 million visits in May 2022. And that jumped to 31 million visits in June 2022.
So Fansly is already one of the top 100 adult sites in terms of web traffic. Not bad for a plucky upstart trying to compete with OnlyFans!
Each visit lasts over 4 minutes on average. And visitors click over 5 times per visit – signs of strong engagement.
The majority of Fansly’s web traffic (39%) comes from the United States. Other top countries driving traffic include the UK, Canada, Russia and Germany.
Across all users, males make up over 80% of Fansly’s audience. So it seems to be attracting even more men than women with its adult content.
Now let’s explore how Fansly has grown its creator and subscriber base so quickly…
Fansly’s Creator Community Is Booming Too
As mentioned earlier, Fansly has attracted over 2 million creators who actively share adult content on the platform.
These include amateur models, porn stars, influencers, and more. Anyone can create an account and monetize their content.
In fact, many OnlyFans creators also joined Fansly to diversify their revenue streams. This influx gave Fansly a huge boost in 2020 when OnlyFans announced plans to ban sexually explicit content.
Although OnlyFans quickly reversed the ban, the damage was done. The uncertainty led 200,000 creators to join Fansly within just one week!
Fansly also attracts creators by offering a more favorable 80/20 revenue share compared to OnlyFans’ 70/30 split. We’ll explore Fansly’s creator monetization options a bit later.
For now, let’s look at how much revenue Fansly is generating from all those creators and horny subscribers…
Fansly’s Annual Revenue Has Surpassed $500 Million
Thanks to its booming user and creator growth, Fansly’s annual revenue already tops $500 million just two years after launch according to reports.
For context, OnlyFans reported over $2 billion in revenue in 2021. So Fansly is already capturing over 20% as much revenue as the industry leader OnlyFans.
Let’s take a quick look at how Fansly actually generates these enormous revenues…
How Does Fansly Make Money?
Like most user-generated content platforms, Fansly makes money by taking a cut of creator earnings.
Specifically, Fansly takes a 20% commission from all creator subscription revenue, pay-per-view sales, tips and more.
Creators get to keep the remaining 80% of their earnings. This 80/20 split is much more appealing than OnlyFans’ 70/30 revenue share.
However, one key difference vs OnlyFans is that Fansly does NOT take a cut from private chats/messages between creators and subscribers. This is another win for creators.
Now let’s explore how much Fansly’s top creators actually earn on the platform…
How Much Do Fansly Creators Earn?
According to reports, top Fansly creators can easily earn over $10,000 per month from subscribers. Some reportedly make upwards of $50,000/month!
For comparison, OnlyFans’ top creators like Bhad Bhabie and Cardi B are rumored to make over $1 million per month.
But you don’t need millions of subscribers to earn great money on Fansly. The average Fansly creator earns $180-$250 per month on the platform.
And medium-sized accounts can make anywhere from $500 to $5,000+ per month.
One model interviewed by Mel Magazine makes $4,000 per month working around 3 hours a day on Fansly. That’s over $130 per hour – not bad!
Now let’s explore all the ways creators can actually make money on Fansly…
How Do Creators Earn Money on Fansly?
There are a few prime monetization options for Fansly creators:
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Paid Subscriptions – Fansly allows creators to offer multiple subscription tiers at different price points like OnlyFans. Popular tiers range from $5 to $50+ per month. Creators share exclusive content and perks for subscribers.
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Pay-Per-View Content – Creators can also offer individual pieces of content (photos, videos, etc) for one-time Pay-Per-View purchases. These à la carte offerings entice subscribers who don’t want full subscriptions.
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Tips – Fans can send voluntary tips and donations to support their favorite creators. Tips often spike when creators offer extra sexy content.
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Messaging – Some creators charge for messaging/sexting in private chats. Fansly doesn’t take a cut of chat revenue.
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Advertising – Popular creators can also earn ad revenue by promoting brands and products to their audience both on and off Fansly.
As you can see, creators have plenty of tools to monetize their content and entice paying subscribers. Now let’s explore how Fansly competes against the industry leader OnlyFans…
Fansly vs. OnlyFans: How Does the Competition Stack Up?
Despite Fansly’s remarkable growth, OnlyFans still dominates the user-generated adult content space with over 150 million users and $2+ billion in annual revenue.
But Fansly is expanding quickly by differentiating itself in a few key ways:
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More favorable creator revenue splits (80% on Fansly vs. 70% on OnlyFans)
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No commissions on private chats and messaging
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Lower minimum payout threshold ($20 on Fansly vs. $50 on OnlyFans)
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Better content moderation and emphasis on consent
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More creator-friendly policies and social features
However, OnlyFans retains some key advantages for now like stronger brand recognition, larger user and creator network effects, and much higher top creator earnings.
But the adult content subscription market still has plenty of room for multiple big players. Just like YouTube and TikTok co-exist in the mainstream video space.
So while OnlyFans remains the category leader, Fansly is carving out an impressive niche for itself. Expect its growth to continue as more creators and users join the platform.
The Future Looks Bright for Fansly
Despite being less than three years old, Fansly has already captured over 130 million users and over $500 million in annual revenue.
It’s growing at a blazing pace thanks to strong demand from both content creators and horny subscribers looking for exclusive, NSFW content.
While Fansly still plays second fiddle to OnlyFans for now, it provides a more creator-friendly platform with higher revenue shares and more monetization options.
So for creators who want to maximize their earnings from adult content, utilizing both OnlyFans and Fansly is a smart move.
Between its booming user growth, rising revenue, and appeal among creators, expect Fansly to continue grabbing market share in the lucrative adult content subscription market.
The site empowers creators to monetize their content on their own terms. And it gives fans a platform to freely support and interact with creators sharing sexy, intimate content.
All in all, Fansly provides value to both sides of the creator economy. And with over 100 million users already, it’s well on its way to mainstream status in the adult industry.
So what do you think about Fansly and its growth? Have you used the platform as a creator or fan? Let us know your thoughts in the comments!
Sources:
https://influencermarketinghub.com/onlyfans-stats/
https://www.wtwhmedia.com/onlyfans-vs-fansly/
https://melmagazine.com/en-us/story/making-money-on-fansly
https://follower.co/onlyfans-statistics
