Stripe has emerged as a leader in the digital payments space, powering transactions for millions of online businesses worldwide. In this comprehensive guide, we’ll explore Stripe‘s impressive growth through data – from key metrics like revenue and valuation to customers, market share, products and more.
Here‘s an overview of what we‘ll cover:
- Stripe‘sYear-Over-Year Growth Statistics
- Stripe‘s Market Share and Competitive Position
- Stripe‘s Customers and Business Model
- Stripe‘s Revenue, Funding and Valuation
- Stripe‘s Products and Features
- Stripe‘s Global Presence
- Stripe‘s Future Outlook
Let‘s dive in and follow the Stripe money trail through data!
Contents
Stripe‘s Meteoric Growth Trajectory
Since its start in 2010, Stripe has charted tremendous growth in every key metric:
| Year | 2014 | 2016 | 2021 |
| Transaction Volume | $1 billion | – | $640 billion |
| Customers | – | 100,000 businesses | 2+ million |
| Valuation | – | – | $95 billion |
| Revenue | – | – | $7.4 billion (in 2020) |
As you can see, Stripe has grown by leaps and bounds, with a 64,000% increase in transaction volume from 2014 to 2021.
Its customer base ballooned from 100,000 businesses in 2016 to over 2 million in 2021. And Stripe‘s valuation shot up to $95 billion as of October 2021.
Clearly, Stripe is on a tear when it comes to growth!
In the global digital payments landscape, Stripe commands an estimated 5-8% market share as per Quora.
To put that into perspective, the overall digital payments market is forecast to reach $8.94 trillion in transaction volume in 2022 according to Statista.
So even at 5-8% share, Stripe would be processing up to $715 billion in payments annually.
Stripe‘s market share is even higher at around 50% in the internet software & services segment in the US per Bloomberg. This includes payments for SaaS companies, platforms, e-commerce merchants, and more.
With its developer-first approach, Stripe has captured significant market share among technology companies and startups. But it still has room to grow in emerging markets outside the US.
Stripe‘s Customers and Business Model
Stripe has accumulated an impressive customer roster since its early days.
- Over 50% of US companies with over $1 million in revenue use Stripe Source
- Major customers include Amazon, Salesforce, Lyft, Shopify, Google, Uber, and Zoom.
- Newer adds are Coinbase, Instacart, Twilio, Crowdstrike, DoorDash, Slack, Robinhood and 100,000+ more
Stripe makes money through a 2.9% + $0.30 fee on every transaction it processes. So naturally, Stripe seeks to serve companies with high transaction volumes and recurring revenues.
SaaS, e-commerce merchants, platforms, and other digital businesses fit that bill and are Stripe’s primary customer base. This allows Stripe to capture significant revenues as these businesses grow.
Stripe‘s Revenue, Funding and Valuation
Since Stripe is a private company, its revenue and finances are not publicly disclosed. But reports estimate its revenue growth to be:
- 2020 revenue: $7.4 billion, up 70% from 2019 Source
- 2019 revenue: $3.4 billion Source
- 2018 revenue: Around $1 billion Source
This translates to 7x revenue growth from 2018 to 2020. Powering the payments of fast-growing digital businesses has been a winning strategy for Stripe.
Stripe has also raised over $2.2 billion in funding to date at a $95 billion valuation as of October 2021. Some key Stripe funding rounds:
- Series H: $600 million at $95 billion valuation (2021)
- Series G: $250 million at $35 billion valuation (2019)
- Series F: $245 million at $20 billion valuation (2018)
With access to abundant capital, Stripe is equipped to keep widening its leadership in the payments space.
Stripe‘s Products and Features
Beyond just payments processing, Stripe offers a robust suite of payment and financial products for online businesses:
- Payments – APIs to accept and process payments online
- Connect – Payment routing for platforms and marketplaces
- Radar – Fraud prevention and monitoring
- Revenue Recognition – Tools for accounting and revenue tracking
- Issuing – API to create and distribute virtual/physical payment cards
- Billing – Subscriptions and recurring billing management
- Atlas – Business incorporation and company formation service
- Capital – Cash flow and financing for Stripe businesses
- Terminal – In-person payments via mobile card readers
This range of capabilities makes Stripe a one-stop shop for the financial stack of online businesses.
Stripe‘s Global Presence and Availability
While headquartered in San Francisco, Stripe has rapidly expanded worldwide:
- Stripe accepts payments from over 46 countries around the world
- Has 14 international office locations including Ireland, Singapore, Australia, Dubai, and more
- More than half of Stripe’s revenue comes from outside the US
- Has localized solutions for Europe, Southeast Asia, China, Africa, South America and more
Stripe continues to adapt its payments infrastructure country-by-country, increasing accessibility for emerging markets.
The Road Ahead for Stripe
With the acceleration of online commerce and financial services, Stripe is poised for tremendous growth in the next decade.
It has emerged as the preeminent payments and financial API platform for internet businesses. And with more innovation happening digitally, Stripe is cementing itself as the "plumbing" facilitating this expansion.
As a mission-driven company focused on broadening economic access, Stripe still has much potential ahead as it powers the growth of new industries worldwide.
